Paul Segreto Cannabis Franchise Sales

Paul Segreto​

Broker & Consultant


Throughout my 38-year career as an entrepreneur, senior corporate executive and consultant & coach, my expertise has progressively expanded across franchise, business & restaurant development and brokerage & advisory services. During the past 10+ years, my passion for positively memorable experiences, social media and personal branding has complemented my efforts while also enabling me to help clients develop and improve their organizational culture for the benefit of all stakeholders. Consulting with both startups and emerging brands since 2001, I continue to focus on brands with distinct points of differentiation, innovation and / or unique end-user proposition. Providing coaching services during this same period, I remain steadfast in helping individuals identify and achieve their entrepreneurial goals. Whether consulting with brands or coaching individuals my objective is to architect & implement comprehensive action plans to accelerate success. I have achieved professional designations including Certified Franchise Executive, Certified Business Broker and Certified Franchise Broker, I have been recognized as a Top Small Business Influencer by Fit Small Business, as a Top 100 Global Franchise Influencer by SEO Samba and as a Top 100 Champion Small Business Influencer by Small Business Trends and Small Biz Technology. Skilled in content, attraction & influencer marketing, I am often requested to advise on integrated marketing campaigns. As well, I am frequently called upon to develop or share content for blogs & publications focused on franchising, small business, restaurants and entrepreneurship. An early adopter of podcasting, I have founded and hosted a number of franchise and small business podcasts including the increasingly popular Franchise Today podcast launched in 2009. Known for a story-telling style, I continue to receive high praise as a guest speaker and presenter for interactive webinars, strategy & business development meetings, workshops and conference panels. As a final note, in addition to holding C-level positions at several regional and national franchise brands and associations, I've held and continue to be available for interim & fractional senior leadership and advisory board positions.

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